WSJ: Apple wants to “keep about half” of news service subscription revenue

Paywalled Wall Street Journal piece about Apple’s upcoming news service:

In its pitch to some news organizations, the Cupertino, Calif., company has said it would keep about half of the subscription revenue from the service, the people said. The service, described by industry executives as a “Netflix for news,” would allow users to read an unlimited amount of content from participating publishers for a monthly fee. It is expected to launch later this year as a paid tier of the Apple News app, the people said.

Remember when developers called the 70/30 split highway robbery? Now imagine how well a 50/50 split went over.